The purpose of Trusted Choice® is to help independent agents and brokers “compete with direct writers and captive agency companies as well as increasing market share for the independent agency system” according to Ronald A. Smith, CPCU, chairman of the Trusted Choice® Board of Directors.
This brand started in 2001 to educate consumers-business owners and individuals-about the benefits; choice of companies, customized policies and advocacy support, of using independent insurance agents and brokers for their insurance needs.” The brand is promoted at a “national, state and local agency level through advertising, promotional and marketing activities.”
If you are an independent agent and have not joined Trusted Choice® take a look at their website and see if it make sense for you.
Any agents with positive or negative experiences using the Trusted Choice® brand feel free to leave your comments.
Comment Preview